adidas Sst By Avavav

adidas and AVAVAV have joined forces to create a unique collection that brings a fresh take on sports fashion with a creative twist. Debuting during Milan Fashion Week 2024, this collaboration brings together the iconic style of adidas and the bold design approach of Swedish brand AVAVAV, led by Creative Director Beate Karlsson. Designed for Spring/Summer 2025, the collection surprises with original details that push the boundaries of traditional sports aesthetics.

The Adidas Originals by AVAVAV collection is proof that sports fashion can be fun, innovative and unexpected. Available from November 2024, it will appeal to those looking for a fresh and bold style. This collaboration represents a fusion of tradition, creativity and the courage to redefine what it means to wear sports fashion.

AVAVAV is a Swedish fashion brand that has become known for its unconventional, playful and often surreal approach to design. It was founded by Beate Karlsson, who is also its creative director. The brand features an experimental style that includes bold silhouettes, unusual materials and a humorous take on fashion.

adidas Superstar: An Unshakeable Streetwear Legend

Some sneakers don’t need a long introduction. Then there’s the adidas Superstar – a fundamental piece and a pillar of sneaker culture. This silhouette, born on basketball courts, smoothly took over hip-hop stages and continues to uncompromisingly set the pace in streets around the world. Whether you’re eyeing your very first pair, need to replace your crumbling daily beaters, or want to add a serious limited collaboration to your collection, Footshop is simply the best place to be.

From Basketball to Hip-Hop: How the Myth Was Born

It’s 1969, and the brand with three stripes introduces something completely unprecedented – the first low-top basketball shoe with a full leather upper and the iconic rubber toe. No one calls it anything but “shell toe”. During the seventies, over 75% of all NBA players wore these sneakers, including giants like Kareem Abdul-Jabbar. The real cultural shift, however, arrived a decade later. The legendary rap crew Run-D.M.C. turned them into the ultimate street symbol. They wore them strictly without laces, with the tongue pulled out, and their track “My Adidas” built them an immortal monument. That’s when a true streetwear icon was born, forever rewriting sneaker history.

The Evolution of the Silhouette: Iconic Models You Need to Know

Superstars are no longer just one basic version. The silhouette is constantly evolving, and in our selection, you’ll find modifications that will effortlessly elevate your outfit:

• adidas Superstar 82 & 80s: Retro versions that honor the original shapes and proportions. They offer premium leather and often a deliberately yellowed (off-white or cream) sole for that perfect vintage feel. You might also come across the immensely popular Superstar II editions.
• adidas Superstar XLG & Bonega: The ideal choice for those who love the chunky aesthetic of the nineties. The elevated platform and proportionally bulkier upper give the shoe a massive look that perfectly matches wide baggy jeans.
• adidas Superstar ADV: An upgraded version fine-tuned for a complete skate feel. It offers an improved fit, extra durability (often thanks to premium suede), and a drop-in OrthoLite insole that reliably cushions hard impacts when you’re landing tricks on a ledge. Don’t forget to check out the pro models of legendary skaters like Kader Sylla or Mark Gonzales.
• Slip On & adifom: Tired of the hassle of tying laces? Slip-on models bring pure comfort and easy wear, while the adifom and mules represent an absolute futuristic leap made from innovative and ultra-light EVA foam.
• Winter and Outdoor: Looking for reliable shoes for dreary weather that don’t compromise on style? Insulated winter Winter Trek models and those equipped with a waterproof Gore-Tex (GTX) membrane will keep your feet dry and warm, no matter what the urban winter throws at you.

Hype and Collaborations That Rewrite the Rules

When it comes to hype collaborations, the Superstar silhouette has long served as a perfect blank canvas. At Footshop, you can regularly snag the most exclusive limited editions. Among the absolute holy grails are the streetwear classic Bape x adidas Superstar with its unmistakable camo print and asymmetrical Bapesta branding, the luxurious fusion with Italian fashion house Prada, or the refined and meticulously crafted pieces from names like Clot by Edison Chen and London-based high-fashion designer Wales Bonner.

If you prefer bolder and unconventional styles, definitely check out the eco-friendly Sean Wotherspoon Super Earth sneakers, vibrant series (like the legendary Supercolor) from Pharrell Williams, or edgier pieces from brands like Pleasures and Song for the Mute. We can’t forget about strong pop culture references: comic fans regularly appreciate editions like Spider-Man (Miles Morales), while collectors worldwide are on the hunt for playful collaborations with Lego, the Star Wars saga (whether it’s Darth Vader or Stormtroopers), or iconic quirky references to The Simpsons (think of furry Marge or Squishee drink), SpongeBob, or Hello Kitty. And if nu metal runs through your veins, you absolutely can’t miss the dark drop from the official collaboration with the band Korn.

Sizing and Colorways: From All-Black to Holographic

A traditional black-and-white version (core black / cloud white) and, of course, the timeless all-white classic are essential for any proper sneaker collection. Want to stand out more in the streets? No problem at all. Here, you’ll find everything from metallic silver and gold details to vibrant shades of pink, red, purple, and navy, as well as futuristic holographic and glitter colorways. Animal print lovers will also find their favorites here – whether you prefer leopard or cow print.

We also make sure to include everyone in our curated selection, so the whole family can find their dream pair:

• Do you have your own unique style and need a timeless piece that can withstand just about anything? Explore the men's adidas Superstar models. You’ll get a reliable sneaker legend with a deep legacy that gives you instant street cred anywhere on the planet.
• Looking for a versatile sneaker that pairs perfectly with light summer dresses, wide flares, or comfortable oversized sweats? Be sure to check out the women's adidas Superstar sneakers. By the way, you’ll regularly find currently massively popular platform variants there.
• And for the tiniest sneakerheads, we have legends in a smaller version. You can get them ultra-flexible models like the adidas Superstar 360, practical Velcro booties, slip-on shoes, or even soft crib shoes for their first steps in life.

Insider Tips: Fit and Cleaning

You might immediately think of the most common question: Are Superstars true to size? The answer is: Absolutely yes. Feel free to choose your usual size that you’re accustomed to with adidas Originals sneakers (whether it’s your classic 39 1/3, 42 2/3, or maybe 45 1/3). As for materials, the upper of traditional releases is made of premium smooth leather. However, you’ll also commonly find sustainable Vegan alternatives, super breathable and lightweight Primeknit, or innovative pieces utilizing yarn made from recycled plastics Parley for the Oceans, helping us save our planet together.

For maintaining smooth leather and the iconic rubber toe, the best approach is to use a quality sneaker cleaner, a soft brush, and an active cleaning foam. The rubber part of the toe may pick up dust or change color over time, but with practical cleaning wipes, you can keep it fresh and bright for a long time. And here’s a little tip to finish: don’t hesitate to experiment with laces on your Superstars! Try lacing them loosely in the style of nineties “fat laces” to give your overall fit that authentic rap flow.

So, do you already know which pair you’ll send to your cart? Join the ranks of giants from the worlds of music, fashion, and sports. Throw on your favorite sweats and lace up the shoe that forever connected basketball courts with the streets. Your new grail is eagerly waiting for you at Footshop.